Coolbox recently teamed up with JW Lees Brewery to create a video to celebrate their Generation 5000 yeast!
The launch campaign gives beer fans a unique look into how J.W. Lees have developed their yeast for 5000 generations, and sheds light on an often forgotten ingredient.
JW Lees yeast is a special, unique ingredient that adds rare character and flavour to our beers that can’t be reproduced or replicated anywhere else.
Coolbox joined Distillery Manager Sandy McIntyre and Global Brand Ambassador Gordon Dundas on their journey through Spain to see how Tamdhu’s beautiful sherry casks are produced.
Starting in the north of the country, deep in the forests surrounding Lugo we watched the mighty European Oak trees being felled, and transported to the local sawmill. The staves then enter the cooperages of southern Spain, as expert craftsmen transform the wooden slats into casks over flaming pits. Finally, these casks are filled with Oloroso sherry and are left to mature for several years. They are then shipped to Scotland, to live out their final years in the cool Speyside warehouses at Tamdhu.
Coolbox produced a series of short, snappy cocktail videos, each using Arber Gin as the key ingredient. These were followed up by a selection of food pairing films, in which local Manchester restaurants would pair one of the Arber Gin cocktails with a dish from their menus.
What a fantastic way to end 2017, with our new film for Johnnie Walker whisky, featuring Scottish fashion and lifestyle blogger The Everyday Man.
With just a few days until Christmas, Glasgow-based PR agency 3X1 got in touch to ask Coolbox to produce a 20 second social media video for the Johnnie Walker Facebook page.
Despite the tight schedule, Coolbox were able to shoot and cut the video for Diageo within 24 hours, quite a turnaround I think you’ll agree. The video was launched online just before Christmas on the lead up to Hogmanay celebrations in Scotland.
Tamdhu Distillery have launched their 50 year old whisky, and Coolbox have spent the past 12 months following its journey. This is, without doubt, our favourite project we’ve ever worked on.
The care, dedication and love that goes into making a product like this is immeasurable. From the glass blowers at Dartington Crystal in Devon, to the silversmiths upstairs at Hamilton & Inches in Edinburgh, to the master distillers at Tamdhu in Aberlour.
We feel truly blessed to have been a part of telling the story of this wonderful whisky (and trust me, it is absolutely spectacular). If you have a spare few minutes, please watch our film, and check out the great microsite The Weather Digital put together for the launch: www.tamdhu50.com
For Father’s Day 2016, Glengoyne asked Coolbox to produce a heart-warming social media video, featuring members of their distillery team.
We worked closely with The Weather Digital to capture short in-situ interviews with many familiar faces at Glengoyne, who told us about their most memorable, satisfying and interesting moments of being a father. And perhaps more importantly, what presents they were most excited about receiving this year (it’s not hard to guess what most of them said).